BrandCreation | AlternativeProduction | SelectiveDistribution

Fun Time

  • Client: Fun Time
  • Collection: Spring/Summer 2014
  • Category: AlternativeProduction
  • Website:

FUN TIME is a conceptual label that takes on a variety of themes, more often poking fun at our youth culture in the 80s and 90s, taking on a variety of emotions and the dilemma of growing up. It is fun, and we often have to laugh when we look back at the things that got us to where we are today. FUN TIME takes these emotions seriously,

and brings them to life through fashion as an outlet to express the irony of our youth culture. Titled "GERMAN RIVIERA", the Spring/Summer 2014 Collection from FUN TIME is inspired by all of us who will be staying at home this summer, grilling with friends, going to the pool, or just hanging out, so please enjoy your staycation!